VNTNR Wine Merchant
We have partnered with businesses across various industries to help them achieve their goals.
- Year
- 2018
- Role
- Logo Designer
- Scope
- Logo Design, Branding
- Delivered
- 12th November 2018
Discovery & Strategy
VNTNR arrived with a strong catalogue and a shop front that undersold it. Our first job was to work out what the merchant stood for beyond the bottles: provenance, patience and a refusal to talk down to the customer.
We built the strategy around a single idea — the label should feel like the cellar. Warm, dim, tactile. That informed the type, the crop of every photograph and the pacing of the storefront.
Creation & Deliverables
The wordmark is set in an extended grotesque with a registered mark tucked at the shoulder, so it holds up printed small on a neck label and blown up across a landing page.
Deliverables covered the mark, label system, packaging templates and a commerce front-end with a subscription flow, all handed over with a living style guide.
(Client Review)
“The mark works everywhere — on a bottle, on a tote, on a billboard. That consistency changed how people read us.”
(Let's Connect)
Got a project in mind?
Let's make something happen together.